Tom von Heijne
ONE STOP - CAN'T STOP - CREATIVE FORCE - HE CAN DO IT ALL - HE'S A WRITER - HE'S AN EDITOR - HE'S A DESIGNER - AND NOT ONLY THAT - HE'S A TEAM BUILDER TOO - HE'S LITERALLY BUILT TEAMS - FROM THE GROUND UP - HE LEARNED FROM THE BEST - HE'S WORKED FOR LEGENDS - AND MADE THEM LOOK EVEN BETTER - THERE'S NO HILL TO HIGH - NO ROAD TOO LONG - NO DELIVERABLE TOO CRAZY - WHATEVER IT IS - HE'S EITHER DONE IT - OR HE'LL FIGURE IT OUT - FAST - HE'S THE ONE YOU'RE LOOKING FOR - TRUST ME - HE'S A ONE STOP - CAN'T STOP - CREATIVE FORCE - HE CAN DO IT ALL - HE'S A WRITER - HE'S AN EDITOR - HE'S A DESIGNER - AND NOT ONLY THAT - HE'S A TEAM BUILDER TOO - HE'S LITERALLY BUILT TEAMS - FROM THE GROUND UP - HE LEARNED FROM THE BEST - HE'S WORKED FOR LEGENDS - AND MADE THEM LOOK EVEN BETTER - THERE'S NO HILL TO HIGH - NO ROAD TOO LONG - NO DELIVERABLE TOO CRAZY - WHATEVER IT IS - HE'S EITHER DONE IT - OR HE'LL FIGURE IT OUT - FAST - HE'S THE ONE YOU'RE LOOKING FOR - TRUST ME - HE'S A ONE STOP
I'm Tom
Tom von Heijne​
Creative Director & Marketing Leader
Creative & Strategic Vision | Operational Excellence​
I’m a brand creative leader who builds ideas that don’t just look good…they perform, scale, and move businesses forward.
At my core, I’m a brand storyteller across every meaningful medium - digital, social, experiential, broadcast, and OTT - developing creative systems that connect emotionally with audiences while delivering against real business objectives. I’ve built and evolved brands across industries, with deep expertise in real estate data and a proven track record with consumer and entertainment brands, including Homes.com, Apartments.com, MotorTrend, GEICO, HGTV, Investigation Discovery, Top Gear, and Kevin Hart properties.
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Most recently, I built and scaled Homes.com’s internal video organization from the ground up, recruiting 10+ creatives and increasing output by over 500% in two years. I was brought in to elevate the brand’s storytelling, transforming underperforming testimonial campaigns into the “Defining Moments” platform, a more cinematic, human approach that resonated with audiences and drove results. I’ve also worked directly with C-suite leadership on the Homes AI campaign, helping define how complex product innovation translates into clear, compelling brand storytelling.
I’m also a leader in AI-driven production, developing innovative workflows and content across emerging tools to unlock speed, scale, and new creative possibilities. I’ve produced AI-powered work for Homes.com internal pitches and concept development, as well as public-facing promotional content for ONX Sports, pushing the boundaries of what brands can create in high volume without traditional constraints.
I’m known for creating award-winning work (20+ awards for creative excellence)—but what differentiates me is how I balance creative ambition with strategic rigor. Every piece of work is designed to serve a purpose: drive awareness, increase engagement, or directly impact revenue. And I bring the same intensity to how the work gets made.
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I’m a hawk when it comes to production efficiency. I stretch every dollar, build smarter systems, and scale output without sacrificing quality:
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+500% creative output at Homes.com
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+325% expansion of deliverables at MotorTrend, alongside +700% subscription growth
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+2000% increase in creative output at Aggie
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Scaled ONX Sports from 0 to 200+ deliverables per month as part-time Executive Creative Director
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That efficiency translates directly into business impact:
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+20% sales growth at Homes.com (2025)
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+60% sales growth in 3 months at ONX Sports
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Multiple ratings and viewership records across entertainment brands
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I’ve built hundreds of brands and campaigns over my career, but the throughline is consistent: I create work that earns attention, builds trust, and delivers results - while building the systems and teams that allow that level of creative to scale.
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This is what I do
I always bring my A-game
Tom is a world-class creative, from poetic writer to gifted producer to talented editor. He has been responsible for the most groundbreaking, signature, award-winning storytelling and promotions that we've seen at MotorTrend Group. Tom is a thoughtful leader, change agent, and culture definer who has rocketed up the ranks of the organization, and has built a diverse and highly-collaborative team. I give him my highest recommendation.
Alex Wellen, CEO